Windows of opportunity: benefits of LED signage in shop windows

The high-street is home to thousands of businesses all vying for the attention of those passing by, so one of the most perennial challenges of any business owner is how to make your own premises stand out from the competition.

We understand the struggles faced by high street businesses here at Scanlite, especially with the colder months approaching, and talk of Christmas already in the air! So, we’re here to help you stand out from the crowd here at Scanlite, with our fantastic range of LED digital display screens, as well as indoor LED digital displays screens that can provide your business with the visual stimulus needed to get your business noticed this winter. So, here are some of their most important benefits!

Stand out on the high-street

They’re especially helpful when the colder months start to roll in, and high streets will see much heavier footfall up and down the country (no thanks to the dreaded C word… Christmas). A bold LED screen in the window of your business will help it to stand out like a vibrant candle in the darkness. A display that clearly shows everything from your opening hours to prices in a fun and dynamic manner can be a surefire way of bringing in customers.

Be the top takeaway in town

We Brits love a takeaway, there’s no shame in admitting it. The convenience and novelty of having a delicious meal delivered to your door has become a cultural staple of Saturday nights here in the UK. If you’re running a takeaway here in the UK, it’s safe to say you won’t be short of business, and window-based advertising could be a great way to grab the attention of passers-by. You could try placing unique codes on your displays as a way of incentivising those who have seen your advert to order.

Social media integration

Social media has completely changed the way we engage with brands and businesses. Your online presence is as valuable as your actual product these days from a marketing perspective, perhaps even more so! So, how can you use this to your advantage? Well, by using your LED window advertising display as a way of sharing some of your most recent social media reviews, as well as your social media handles, you encourage passers-by to interact with your business, even if they’re not purchasing anything from you!

Essentially, LED digital signage provides you with a wealth of opportunities to advertise your business in a variety of creative and vibrant ways which will help you to stand out on the high-street. We know the value of effective LED digital signage solutions, and we know your business will benefit from them too.

Here at Scanlite, we provide a variety of indoor video displays, LED video walls, and outdoor video display screens, which can be tailored to suit a variety of needs and locations. To find out how we can help you, feel free to give us a call today on 01253 302723, or email us on sales@scanlite.co.uk.