Skip links

How digital signage can improve workplace communication

Workplace digital signage can encompass a wide variety of forms, from digital displays in offices and break rooms, to tablets or kiosks in areas with high foot traffic. In many cases, they represent a significant departure from the whiteboards and plywood noticeboards that have been used for decades before the technology existed. Unlike their predecessors however, these forms of digital signage provide new, valuable opportunities to engage with your team – and ultimately to help you build an even happier, more productive workforce.

Help your team stay organised

Whatever industry you work in, there will always be important dates and times to bear in mind. Maybe they’re production deadlines, or maybe you have client meetings coming up. Alternatively, you could have upcoming conferences, or visits from public speakers, or other industry-significant dates. 

Obviously, everyone in the company should be making sure to keep track of their own calendars anyway, but using your digital signage to highlight important dates can always provide some helpful peace of mind – both for your staff, who have extra reassurance they’re less likely to miss something they might be expected to know, and for management, who can rest assured that all important dates and times are well in hand.  

Keep your employees safe

Digital signage is a particularly useful medium for regularly conveying safety messages, and all in a concise and memorable way. This is most useful for employees who work on factory floors or other fast-paced industrial environments, but the basic principles can also be applied to a wide range of other sectors too. 

For example, in working industrial environments digital displays can be used to remind all staff and visitors (not just technicians and engineers) about the importance of wearing PPE in settings that may demand it. In commercial offices on the other hand, they may be used to warn staff about building works that may affect their day-to-day movement or activities around the building. 

It’s also worth mentioning that digital signage can be used like this to address any particularly pressing safety concerns you have, such as a spate of incidents or injuries that may share a similar set of circumstances – perhaps certain staff members tempted to attempt jobs they’re not qualified for, or common misuse of certain equipment that may leave it prone to damage (or the user prone to injury). 

Relay data that helps your staff do their jobs more effectively

On a similar theme to safety notifications, digital displays can also provide useful information on the latest news and events in your industry – such as by highlighting new technologies or methodologies that your company (or competitors) may be planning to adopt. 

It can also be useful for providing data (whether gathered internally or externally) that can provide your team with new insights on where their efforts might be better spent – perhaps your customers have responded particularly well to a certain product or service, or given valuable feedback that can help department heads inform their approach. And of course, where the positive findings are concerned, it can always help to give your staff useful data to take into client meetings!

Improve morale by strengthening your company culture

Loneliness is a notable factor that has a major impact on productivity at work. That makes sense – after all, someone who doesn’t feel like they’re being noticed or appreciated at work is less likely to feel motivated enough to properly put in the effort. A relatively recent survey by Indeed found that 97% of workers feel more confident when they feel valued by their employers – which can therefore make them more productive.

So, it’s always a good idea for employers to consider using digital signage to highlight individual employees, whether that’s for contributions to company output or internal culture, or pleasant comments by colleagues, or even their activities outside of work – such as charity drives or personal accomplishments like marathons or mountain climbs. 

Not only can it help individual employees feel more valued, but it can also develop a healthy sense of community in the office. That’s undeniably great for productivity – but crucially it can make your company an even more pleasant place to work, which can be a potent reward in itself. 

Demonstrate commitment to open dialogue and improvement

Some of the most significant communication in a business doesn’t happen just between two colleagues, but also between team members and management. Digital displays can play a vital role there – for example, it can be used to update the company at large on issues that are of widespread concern, or specific topics that employees have raised to management. That may comprise something relatively simple, like the state of certain equipment, or more large-scale issues like team restructuring. 

Employers can also be even more proactive soliciting feedback by circulating a quiz or poll, and then posting results on LED screens. This can promote a sense of transparency and accountability, and provides a concrete demonstration that management is listening to employees.

These are just a few of the main ways that digital signage can improve general communication – but you may well be able to think of some more specific examples for your own workplace! Whatever the case, if you’re looking for the very best digital signage solutions, you’re in exactly the right place. With more than 40 years of experience to our name here at Scanlite, we know our digital displays inside out, including the many ways in which they can be used to achieve your goals as a business. Find out more about how we can help your business by giving us a call today on 01253 302723, or email us at sales@scanlite.co.uk. We’re always happy to help!